Prompt · Content, SEO & Social
Landing Page Copy Framework
Landing page copy shaped by where your visitors come from: hero, problem, how it works, proof slots, objections and offer in under 450 words, with every unconfirmed fact bracketed where it appears.
Use it when
- You are opening a product or service page and need a full first draft in one pass.
- Your current page lists features but never says whose problem it solves.
- You run ads or search traffic to a page and want copy that matches what those visitors already know.
Skip it when
- You need a long sales letter or webinar script; the 450-word cap is deliberate.
- You can't yet say who buys or what pain you solve. Talk to five customers first, or the copy will be guesswork.
- The page is regulated (finance, health claims); have the final text reviewed by someone qualified.
Example
Input: a shared rota app for independent cafés with 5-20 staff; staff request shift swaps and the manager approves them · pain: "every swap means rebuilding the rota over WhatsApp" · 12 € per month per location · traffic: Google search for "staff rota app for cafés" · proof: none yet · terms: 14-day free trial, cancel any time · objections: "my staff won't install another app"
Output (excerpt)
VISITOR: solution-aware. They searched for a rota app, so they know the problem; lead with the difference.
Hero
Your staff swap shifts. You just approve.
A shared rota for cafés with 5-20 people: staff request swaps in the rota, and you approve them there instead of in your group chat.
[Start free trial]
14 days free, then 12 € a month per café. Cancel any time.
Problem
Every swap still lands on you, as a message, a screenshot and a rota you rebuild on your phone between orders.
Proof
Why we built it: We built one shared rota for small cafés, where a single manager ends up handling every swap by hand. [founder: one sentence on where you saw this problem first-hand]
[TESTIMONIAL: café owner, how many swap messages a week before and after]
Questions
"My staff won't install another app." Your staff see their shifts and ask for swaps from their phone [confirm: in the browser, with nothing to install], and every request reaches you in one place.
Check before publishing
- [confirm: in the browser, with nothing to install]: confirm, or rewrite the answer
- Founder sentence and testimonial slot: fill, or delete the testimonial
- Assumed: the buyer is the owner or manager who builds the rota
Illustrative example written by Meevra to show the target format; your model's wording will differ.
What is inside
The full prompt has these sections. The ones marked “in the pack” come with the download.
- What it does in the pack
- Use it when on this page
- Skip it when on this page
- The prompt in the pack
- How to use in the pack
- How to run (Oct 2026) in the pack
- Example on this page
- Troubleshooting in the pack
Get Landing Page Copy Framework
The full prompt is a file you keep and reuse: the checklist and the answer format written out, with how to run it on each model. It comes in the Content, SEO & Social pack (4 prompts · 9 skills · 2 free), with a QUICKSTART, setup notes in every item and 12 months of updates.
All-Access 39 € vs 7 packs × 12 € = 84 € · less than buying 4 or more packs one by one
Stuck? Email support@meevra.com — we'll help you set it up.